Website Service Terms
These Terms of Use (“Agreement”) govern your use of the chiropractic website services (“Services”) provided by Rocket Chiro (“we,” “us,” or “our”). By signing up for our Services, you (“Client”) agree to the following terms:
1. Service Overview
Rocket Chiro provides custom websites for chiropractors, which may include:
Each website is built and maintained to help chiropractors attract and convert new patients online.
2. Website Licensing and Ownership
Unless otherwise agreed in writing, the website created as part of this service is licensed to the Client as long as they remain an active subscriber in good standing. Clients do not own the website files or source code, but have full use of the website during the term of service.
A separate Website Ownership Terms document outlines full details on intellectual property, file access, and buyout options.
3. Client Responsibilities
To ensure proper setup and ongoing success, the Client agrees to:
Failure to fulfill these responsibilities may delay progress or impact site performance.
4. Fees & Billing
Rocket Chiro reserves the right to adjust pricing with at least 30 days’ notice.
5. Service Term and Cancellation
6. Content and Compliance
Rocket Chiro will provide content to support chiropractic services and conditions based on best practices and SEO guidelines. However:
7. Limitation of Liability
Rocket Chiro is not liable for:
Rocket Chiro’s total liability shall not exceed the amount paid by the Client in the previous 60 days.
8. Intellectual Property
All templates, systems, frameworks, and proprietary processes used to create or maintain the website remain the property of Rocket Chiro. The Client may not resell, duplicate, or use the website or its elements outside of the Rocket Chiro service without express written permission or purchase of the website.
9. Modifications to Terms
Rocket Chiro reserves the right to modify these Terms of Use at any time. Clients will be notified of any material changes via email or within the client portal. Continued use of the Services constitutes acceptance of updated terms.
10. Governing Law
This Agreement shall be governed by and interpreted in accordance with the laws of the State of Illinois, without regard to conflict of law provisions.
Website Ownership Terms
At Rocket Chiro, we believe in being transparent about what you own, what we manage, and how our website service works. Our goal is to provide a high-value, worry-free website experience—not to lock you into something you don’t understand.
What You Own
As a Rocket Chiro website client, you own and control the following:
What Rocket Chiro Owns and Manages
As part of your monthly subscription, we provide:
If You Cancel
If you choose to cancel your website subscription:
About Website Buyouts
Currently, Rocket Chiro does not offer a standard website buyout option. In some cases, a custom buyout agreement may be considered. These arrangements are negotiated individually and involve a one-time fee to compensate for the design, platform, and hosting infrastructure. Buyouts are not inexpensive and are approved on a case-by-case basis.
Website Ownership Transfer Policy in the Event of Business Closure or Death
If, for any reason, Rocket Chiro is no longer able to provide ongoing website services, including situations where I am unable to work or in the event of my death, clients will have the option to request a transfer of their website to their own account.
Transfer Terms:
This policy is in place to ensure that each client maintains access to their website in the unlikely event that Rocket Chiro can no longer provide service, and to allow for a smooth transition without disruption to the client’s online presence.
Final Notes
This model allows us to deliver high-quality, fast, and optimized websites at an affordable monthly rate without large setup fees. It also protects your practice by ensuring that you maintain control over your domain, branding, and online presence—while we take care of the technical heavy lifting.
If you have any questions about how our service works, just ask. We're happy to help clarify anything.
Local SEO Terms
1. Service Description
Rocket Chiro provides Local SEO services tailored for chiropractic practices, including but not limited to:
All services are provided on a done-for-you, ongoing subscription basis and are customized to each client.
2. Client Responsibilities
To ensure successful implementation of the Services, the Client agrees to:
3. Fees & Billing
4. Term & Termination
5. Performance Disclaimer
Rocket Chiro makes no guarantees regarding search engine rankings, website traffic, or new patient acquisition. While every effort is made to optimize visibility and performance, SEO results vary due to factors outside of Rocket Chiro’s control, including algorithm changes, competition, and client responsiveness.
6. Confidentiality
Both parties agree to keep confidential all proprietary information disclosed during the term of this agreement, including login credentials, marketing strategies, and business operations.
7. Intellectual Property
Rocket Chiro retains ownership of all templates, processes, and proprietary systems used to deliver the Services. Any content or deliverables created for the client may be used for promotional purposes unless the client requests otherwise in writing.
8. Limitation of Liability
Rocket Chiro shall not be liable for any indirect, incidental, special, or consequential damages arising from the use of the Services. Total liability under this agreement shall not exceed the amount paid by the client for the Services in the previous 60 days.
9. Governing Law
This Agreement shall be governed by and construed in accordance with the laws of the State of Illinois, without regard to its conflict of law provisions.
NEXT Step Membership Terms
NEXT Step is a month-to-month membership program. Recurring payment are re-billed each month on the day of the month that the membership was started. Memberships dues for established members will never increase. Membership dues are capped at each members signup rate.
Upon completion of first payment, new members will register their unique username and password giving them full access to the Members Only area. Only one username/password is allowed per member. Members are allowed to share their login information with their business partners & staff who are directly involved with their clinic business/marketing practices. Unauthorized sharing of member login information will result in membership termination.
Members can discontinue their membership at any time, for any reason. Memberships are discontinued by notifying Rocket Chiro of the desire to discontinue. Membership cancelations are effective immediately upon notification. Rocket Chiro does not offer refunds (full or partial) on membership dues.
Upon cancellation:
At the core of NEXT Step is the community that is made up of it’s members. The highest priority of Rocket Chiro is to maintain the integrity, quality and congruency of that community. Because of that, Rocket Chiro reserves the right to refuse and/or cancel NEXT Step memberships at any time.
Google Ads Management Terms
These Terms of Use (“Agreement”) govern the Google Ads Management services (“Services”) provided by Rocket Chiro (“we,” “us,” or “our”) to the Client (“you”). By using our Services, you agree to the following terms.
1. Service Description
Rocket Chiro provides done-for-you Google Ads Management for chiropractic practices, which may include:
Our goal is to help you generate more new patient opportunities through targeted advertising on Google Search.
2. Client Responsibilities
To ensure proper account setup and performance, you agree to:
You are solely responsible for ad spend charged by Google. Rocket Chiro does not handle billing or payment to Google on your behalf.
3. Fees, Setup, & Billing
Failure to remit payment for Rocket Chiro’s fees may result in suspension of services.
Rocket Chiro reserves the right to revise pricing with 30 days’ written notice.
4. Minimum Commitment & Cancellation
5. Performance Disclaimer
Rocket Chiro makes no guarantee of specific results, leads, or conversions. Advertising performance varies based on:
We make every reasonable effort to improve performance through ongoing management and data-driven decisions.
6. Conversion Tracking Limitations
Rocket Chiro will assist with conversion tracking setup to the best of our ability. However, third-party scheduling platforms (e.g., Zocdoc, Jane, ChiroTouch, etc.) may limit tracking accuracy. You acknowledge that full tracking may not be possible in all situations.
7. Client Data & Confidentiality
Rocket Chiro will never share your campaign data, login credentials, or account performance with other clients. All proprietary information shared during the engagement will remain confidential.
8. Intellectual Property
All ads, campaigns, and account structures created during the engagement are your property and will remain accessible to you unless otherwise agreed. Rocket Chiro may retain anonymized performance data for internal benchmarking purposes.
9. Limitation of Liability
Rocket Chiro shall not be liable for:
Total liability under this agreement shall not exceed the amount paid to Rocket Chiro in the preceding 60 days.
10. Modifications
We reserve the right to update these Terms of Use at any time. You will be notified of material changes via email. Continued use of the Services constitutes acceptance of the updated terms.
11. Governing Law
This Agreement is governed by the laws of the State of Illinois. Any disputes shall be resolved in the appropriate state or federal courts located in Illinois.
Most chiropractic websites are built by people who have never spent a day in a chiropractic office. I spent nine years as a practicing DC before I started building websites for chiropractors. That changes what I build and why.
Every Rocket Chiro website is designed around your specific practice, not a generic template. It is clean, fast, patient-focused, and built to help the right people in your area decide to call your office. Every website client also gets full access to the NEXT Step membership at no extra cost.
No long-term contracts. I earn your business every month.
For established chiropractic practices that are ready to compete seriously in their local market. This is a fully managed local SEO and Google Business Profile strategy built around your specific practice and your specific market. No templates, no recycled content, no promises I cannot back up.
You work directly with me. I take on a small number of SEO clients at a time because the work requires it. This service is only available to Rocket Chiro website clients.
Not sure if this is the right fit for your situation? The free practice assessment is the best place to start.
Chiropractic College Doesn’t Teach You How to Run a Practice. That’s where NEXT Step comes in.
Get the support you need to launch your practice with unlimited access to our on-demand library of 250+ business & marketing content that you can start using immediately. Our common-sense coaching gives you the foundation you need to succeed in business.
Ongoing support from Jerry and the monthly print patient newsletter are included.
Google advertising is a great way for chiropractors to reach new patients in their local area, but they can be complicated and expensive to run.
Our Google Ads approach is customized to each individual chiropractor based on their unique goals and budget. Our goal is to make managed Google advertising effective and affordable for our chiropractors.
If you are a chiropractor who is SERIOUS about Google Ads, let's get started today.