Business & Marketing Podcast For Chiropractors

Episode 300! That’s crazy. Let’s talk about chiropractic! 

In this episode of the Rocket Chiropractic Podcast, I talk about vitalistic chiropractic vs mechanistic chiropractic. I discuss the personalities, practice styles, and even the style choices of each side.

I also talk about the dangers that chiropractors face when they go to the extremes of chiropractic. Listen to the full episode here.

Running a successful chiropractic practice is hard. Running a successful chiropractic practice while believing a lie (or lies)…that’s harder.

In this episode of the Rocket Chiropractic Podcast, I talk about the 8 lies that chiropractors tell themselves and each other. I discuss the additional stress that comes along with unrealistic expectations, and how believing any of these chiropractic lies will undermine their success. Listen to the full episode here.

Patient retention is an important topic for chiropractors. Not only is it tough to run a successful small business if everyone who comes in the front door is leaving out the back, but it’s also difficult to help people as a chiropractor if patients won’t follow through with care.

In this episode, I give an overview of patient retention for chiropractors. I discuss some of the misconceptions that chiropractors believe about retention, and I talk about the difference between lifetime patients and wellness patients. Listen to the full episode here.

I’m going to start off by saying this, most chiropractors should make more money. It costs a lot of time and money to become a chiropractor and there are a LOT of them who are struggling to make ends meet. Why is that?

In this episode of the Rocket Chiropractic Podcast, I talk about how much money chiropractors make in each state. I discuss how the average income for chiropractors and schooling costs compare to other professions. And I talk about the biggest factor when it comes to how much money a chiropractor makes. Listen to the full episode here.

Year-long chiropractic care plans are pretty common amongst a lot of chiropractors. Patients will come in with a particular problem (big and small) and they will leave with care recommendations that last for an entire year.

Where did the practice of year-long care plans come from? Why would chiropractors think it’s a good thing? Why would chiropractors be opposed to it? Listen to the full episode here.

Time efficient, effective advice 

"I came across this while listening to the FTCA podcast, and I've been listening since! The advice and tips Dr. Kennedy gives in the podcast is well thought out and effective, and can be applied to students and practicing chiropractors throughout the profession!"

by K.Case5 - Apple Podcast Review & 5 Star Rating

Great podcast!

"Great podcast, everything they didn't teach us about business and marketing in school."

by Matt Uhrik - Apple Podcast Review & 5 Star Rating

Valuable Wisdom Here

"I listen each week. They're incredibly useful. Jerry is always offering creative tips (for FREE!!) to chiropractors in the podcast. Other chiropractic podcast are typical mundane interviews with chiropractors just stroking their own egos. This podcast doesn't do that stuff. It's all about providing value. Thanks for the hard work and dedication to your listeners."

by Adrock04 - Apple Podcast Review & 5 Star Rating

Required Curriculum!

"This podcast should be required at all chiropractic colleges for their soon-to-be graduating students. I wish I would've heard this and joined right out of school. It would have saved me from making several (expensive) mistakes."

by Huffles414141 - Apple Podcast Review & 5 Star Rating

Great Podcast

"Jerry tells it like it is! Great listen for new or old chiropractors or anyone that owns a business. Great content to think through and take action on. The rants keep it interesting and entertaining - pretty spot on."

by CBS32 - Apple Podcast Review & 5 Star Rating

A breath of fresh air

"I've been involved with some coaching and practice management, and it's mind boggling the amount of false promises and salesiness out there. To have someone say that you can build a practice by treating people right...thank you, Jerry! Great business advice, greta people advice, very listenable. All-around great podcast if you are a chiropractor interested in taking care of people and being honest with them."

by Local server - Apple Podcast Review & 5 Star Rating

Real and Relevant

"No B.S., all good content. VERY refreshing, ethical, relationship-oriented, and practical practice tips."

by Dig6 - Apple Podcast Review & 5 Star Rating

Thank you!

"I came across Dr. Jerry on Facebook for some reason. WOW. I wish I had found this when he first began. What a resource. Dr. Jerry, thank you!"

by Doctajgh - Apple Podcast Review & 5 Star Rating

I don't write reviews, but...

"I have (in 4 months) now listened to all episodes of this podcast. I HIGHLY recommend Dr. Jerry's take on relationships-based chiropractic practice for any DCs out there interested in building a practice with a firm foundation rooted in patient-centered care."

by BThompson423 - Apple Podcast Review & 5 Star Rating

Rocket Chiro releases free chiropractic specific content on a regular basis across multiple social media platforms. Each platform is a little different. Subscribe to one. Subscribe to them all. It's totally up to you. Enjoy!

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