Most chiropractic websites are built by people who have never spent a day in a chiropractic office. They know how to build a website. They don't know the difference between an evidence-based practice and a vitalistic practice, or why phases of care language on a homepage actually scares patients off before they call.
I spent nine years as a practicing chiropractor before I started building websites for chiropractors. That real-life experience changes what I notice, what I prioritize, and what I refuse to put on your site.
Every website I build is designed around one goal: helping the right patients in your area decide to call your office.

Excellent service. Jerry transformed my website from a mess to a product I’m proud to showcase. He exceeded all my expectations while making the process simple and seamless. Jerry understood my goals and concerns, provides insightful feedback and gets to work fast. My only regret is that I didn’t reach out sooner.
Dr. J.S. - New Jersey Chiropractor
Verified 5-Star Google Review
Before I write a single word or choose a single image for your site, I send you a detailed questionnaire. Not the standard "what's your favorite color" web design intake form. I want to know your chiropractic story, the conditions you actually treat most, the patients who are the best fit for your practice, the landmarks near your office, and the one problem you most want to be known for solving.
That information shapes everything; the content, the structure, the messaging, and how your site speaks to the specific patients in your specific community. It is the difference between a website that could belong to any chiropractor and one that actually sounds like you.
The end result is a clean, fast, professional site focused on one thing: helping the right people in your area decide to call your office.
My chiropractic website service works well for chiropractors at almost any stage; new docs who want to start with a professional foundation, established practices that have outgrown a DIY site, and everyone in between. What matters more than where you are in your career is how you approach your practice.
I tend to work best with patient-centered chiropractors. Doctors who genuinely care about the people they treat and want their website to reflect that. If your marketing approach is built around pressure, hard sells, and discounting, we are probably not a good fit and I would rather be upfront about that than waste your time.
A few other things worth knowing before you reach out:
This is a managed service. I build and maintain your site. If you want to control your own backend, tinker with layouts, or have final say on every design decision, this is not the right setup for you. I always welcome input (your knowledge of your practice is essential) but the work goes better when you trust me to do my job.
If you need a site built and handed off to you to manage yourself, that is a different service. It is available but it is priced differently. Just mention it when you reach out.
I first became aware of Jerry on hearing one of his podcasts then I was intrigued and listened to a whole lot more. I like Jerry because he is down to earth, humble and has some great information to share. Fast forward , I had him redo my website which is now a functional tool that I feel confident sending people to knowing that it will help convert them to new clients.
Along with this came his NEXT Step coaching program which has a WHOLE LOT of information and lessons on all the parts of the practice and is great stuff. All I wish is that Jerry was around 30 years ago when I started in practice!
Dr. K.U. - Tennessee Chiropractor
Verified 5-Star Google Review
Here is what is included in every standard Rocket Chiro website:
NEXT Step is a library of 250+ business and marketing trainings built specifically for chiropractors. It covers everything from launching a new practice to getting unstuck in an established one.
A standalone membership runs $89 per month. Every Rocket Chiro website client gets full access included. Chiropractic college does not teach you how to run a practice. NEXT Step does.
If there was 6 stars I’d give six! Excellent service, fantastic on turnaround time and really great to deal with. Jerry is the best web designer we have had, very generous with time, expertise and knowledge! Thanks Jerry.
Dr. P.S. - Queensland Chiropractor
I keep the barrier to entry low on purpose. A chiropractor who is just getting started or rebuilding does not need the pressure of a high-cost contract on top of everything else they are managing.
For a single location practice, your first month is $400 and then $150 per month after that. My standard website service includes Professional Chiropractic Website + Foundational SEO + Hosting + Support + NEXT Step Membership ($89/mo value)
No long-term contracts. I earn your business every month.
Every Rocket Chiro website comes with foundational SEO built in. That means your site is structured correctly, loads fast, and gives Google what it needs from day one. For a lot of chiropractors, that is a solid starting point.
For others, foundational SEO is not enough. If you are an established practice with momentum and you want to compete seriously in your local market, there is a more involved strategy available. It is not for everyone, and I am honest about that upfront.
If that sounds like it might be where you are, take a look at the local ranking strategy or mention it when you reach out and we can talk through whether it makes sense for your situation.
If you are not sure where to begin, the free practice assessment is the best first step. Send me your current website and I will take an honest look at what is and is not working. No pitch, no pressure. Just a straight answer from someone who has actually been a chiropractor.
If you already know you are ready, you can skip straight to getting started.
Jerry built me a beautiful website that has been very helpful bringing in business. He has also helped me with other business related inquiries since we started our working relationship. I have nothing but good things to say.
Dr. R.W. - Maine Chiropractor
Verified 5-Star Google Review
What makes the best chiropractic website?
The best chiropractic websites are clean, fast, and focused on one thing: helping new patients decide to call your office. Good design matters, but clarity matters more. A site that loads quickly, communicates who you are, and makes it easy to schedule an appointment will outperform a flashy, cluttered site every time.
Do I need a custom design to have the best chiropractic website?
Not necessarily. Chiropractors often assume the best websites require expensive custom builds. What actually matters is clarity, simplicity, trust, and conversion. Many custom websites look impressive but do not perform well. A well built, professionally designed site focused on new patient conversion will outperform an over-engineered one almost every time.
Can a small practice still have the best chiropractic website in their area?
Absolutely. You do not need a big budget or a large staff to have a great chiropractic website. Many Rocket Chiro clients outrank much larger clinics online because their sites are built for performance rather than flash. Clean design, fast load times, strong messaging, and foundational SEO go a long way regardless of practice size.
How much does a chiropractic website cost?
Rocket Chiro keeps pricing simple and transparent.
The standard website service is $150 per month after a one time setup fee of $400 for the first month. This includes your website, hosting, support, and full access to the NEXT Step membership.
The website plus local SEO bundle starts at $1,500 per month and is designed for established practices that want stronger Google Maps rankings and help showing up in AI search results.
Custom builds are available for chiropractors who want to own and self host their site. These are priced as one time projects and typically range from $5,000 to $6,000.
How long does it take to build my new chiropractic website?
Most Rocket Chiro websites are completed within a few weeks. The timeline depends largely on how quickly you can provide information about your practice. The process is straightforward and designed to keep things moving without pulling you away from your patients.
Do chiropractic websites need SEO?
Honestly, it depends. If you run a referral based practice or you rely on paid advertising for new patients, foundational SEO may be enough. If you want your practice to show up consistently in local Google searches and AI results, ongoing SEO investment makes sense. I would rather give you an honest answer based on your specific situation than sell you something you do not need.
Can you rebuild or improve my current chiropractic website?
That is not something I offer. My experience is that cleaning up an existing site rarely produces as good a result as starting fresh, and it takes significantly more time and effort than a standard build. If you have an existing site, the best path forward is a new Rocket Chiro website built around your practice from the ground up.
Do I own my chiropractic website?
This is worth understanding clearly. The standard Rocket Chiro service is a managed hosting model, similar to other chiropractic website services. Rocket Chiro manages the platform, hosting, maintenance, and technical work on an ongoing basis. If you cancel, the managed site is disconnected from your domain.
What is always yours is your content. Your photos, your story, your credentials, and anything you create belongs to you regardless of what happens with the service.
If owning and self hosting your site is important to you, a custom build is the better option. That is a one time project where the finished site is yours to manage independently.
Do you integrate online scheduling?
Yes. Most online scheduling tools and third party systems used by chiropractors can be linked or embedded directly into your site so new patients can book easily.
What is included with the website service?
The standard service includes website design, foundational content, foundational SEO, mobile optimization, hosting, maintenance, technical support, and help with ongoing content edits.
It also includes full access to the NEXT Step membership, which is a library of 250+ business and marketing trainings built specifically for chiropractors.
For a full breakdown of what is and is not included, visit the Website Service Terms page.
What kind of support is included?
You work directly with me, not a ticket system or a rotating support team. When you need something updated or have a question, you get a fast, clear response from someone who actually knows your site and your practice. Edit requests are typically turned around within two working days, often faster.
For full details on support scope and turnaround times, visit the Website Service Terms page.
Can I update the website myself?
If you want access to blog, that can be set up for you. Core content edits and updates are handled by me as part of the service. Most clients find this preferable to managing it themselves, and turnaround is fast enough that it rarely feels like a bottleneck.
Do you help write or improve the content on my website?
Yes. Most chiropractors are not writers and that is completely fine. I provide foundational content for every website and can help improve wording, add clarity, or rework pages so they do a better job of converting visitors into new patients.
What happens if I cancel the website service?
If you cancel the monthly service, hosting, support, and maintenance end at that point and your Rocket Chiro site is disconnected from your domain. Your content, photos, and any materials you provided are yours to keep.
If you are considering canceling, feel free to reach out first. Sometimes there is a simpler fix than starting over somewhere else.
Do you offer custom chiropractic website designs?
Yes and no. Every Rocket Chiro website is built around your specific practice rather than dropped from a generic template. That said, there is a consistent design language across the sites I build, and that is intentional. Clean, uncluttered, and focused on new patients is the standard.
Before starting any site I ask detailed questions about your practice so the final product actually sounds and feels like you. Specific requests are accommodated where possible, but there are limits to how far outside that design philosophy I will go.
Do you offer a free website review?
Yes. If you already have a website and want an honest assessment of what is and is not working, you can request a free review.
I will look at your site, your SEO, and your Google presence and give you a straight answer about where you stand and what would actually make a difference.
How do I get started with a new website?
The best way to start is to visit the Getting Started page and let me know you are interested. We will talk about your practice, your goals, and whether Rocket Chiro is the right fit. If it is, I take care of everything from there.