I’m Jerry Kennedy, the founder of Rocket Chiro. I graduated from Logan Chiropractic College when I was 24 years old and opened my own practice right away.
Like most new chiropractors, I was motivated, optimistic, and wildly unprepared for what it really takes to run a business.
Over time, I figured out how to attract patients, how to keep a small practice alive, and how to survive the constant pressure of being both the doctor and the business owner.
And eventually, I realized something important. I enjoyed building the business more than I enjoyed practicing chiropractic. So after nine years in practice, I stepped away.
I didn’t plan on working with chiropractors again. But a few years later, I started helping young doctors who were struggling in the exact same ways I had. That side project became Black Sheep DC, and eventually evolved into Rocket Chiro.





Rocket Chiro is not a traditional chiropractic marketing company. We are not built for massive chiropractic groups or aggressive, hype-driven growth at all costs. We are built for real chiropractors running micro to medium-sized practices, often with little or no staff.
Many of the chiropractors we work with are doing everything themselves. They are the doctor, the front desk, the marketer, and the business owner. They do not have time to learn complex systems or chase the latest marketing trend. They want things that work, make sense, and fit into real life.
Rocket Chiro is designed for that reality.
We focus on simple, effective websites. Local SEO that attracts the right patients, not just more traffic. And practical guidance that helps you make better decisions without pressure or overwhelm.
We do not believe in bloated service packages, long contracts, or one-size-fits-all solutions. We believe in doing fewer things well and building systems that support long-term, relationship-based growth.
If you are a chiropractor who wants steady growth, clear messaging, and support from someone who understands what it is like to run a small practice, Rocket Chiro is likely a good fit.
Rocket Chiro is a good fit for chiropractors who want things to work without making their lives more complicated.
We work best with:
Rocket Chiro is probably not a good fit if you are looking for shortcuts, hype, or instant scale without putting in real work. That is intentional.




Most chiropractors come to Rocket Chiro feeling overwhelmed or frustrated by marketing.
They choose Rocket Chiro because we slow things down, simplify the process, and focus on what actually matters: clear messaging, practical systems, and marketing that fits real chiropractic practices.
They stay because it works, and because the relationship feels human, honest, and supportive.
The goal of Rocket Chiro is not to build the biggest marketing company in chiropractic. The goal is to help a small group of chiropractors build practices they are proud of, without burning out, selling out, or feeling lost.
If you are early in your career, feeling stuck, or ready to grow in a way that feels aligned with who you are, you are in the right place.
And if you value transparency, simplicity, and support from someone who understands chiropractic from the inside, I would love to help.


"Excellent service. Jerry transformed my website from a mess to a product I’m proud to showcase. He exceeded all my expectations while making the process simple and seamless. Jerry understood my goals and concerns, provides insightful feedback and gets to work fast.
My only regret is that I didn’t reach out sooner."
Dr. J.S.
Verified 5-Star Google Review
"I had a great experience working with Jerry. I love his clean, simple and no frills website design, and that it comes at a reasonable price.
Jerry is also a great guy to work with. He is super responsive to emails, honest, and gets the job done. Wouldn't recommend anyone else but Jerry if you're looking to get a chiropractic website up and need some professional help."
Dr. B.W.
Verified 5-Star Google Review
Most chiropractic websites are built by people who have never spent a day in a chiropractic office. I spent nine years as a practicing DC before I started building websites for chiropractors. That changes what I build and why.
Every Rocket Chiro website is designed around your specific practice, not a generic template. It is clean, fast, patient-focused, and built to help the right people in your area decide to call your office. Every website client also gets full access to the NEXT Step membership at no extra cost.
No long-term contracts. I earn your business every month.
For established chiropractic practices that are ready to compete seriously in their local market. This is a fully managed local SEO and Google Business Profile strategy built around your specific practice and your specific market. No templates, no recycled content, no promises I cannot back up.
You work directly with me. I take on a small number of SEO clients at a time because the work requires it. This service is only available to Rocket Chiro website clients.
Not sure if this is the right fit for your situation? The free practice assessment is the best place to start.
Chiropractic College Doesn’t Teach You How to Run a Practice. That’s where NEXT Step comes in.
Get the support you need to launch your practice with unlimited access to our on-demand library of 250+ business & marketing content that you can start using immediately. Our common-sense coaching gives you the foundation you need to succeed in business.
Ongoing support from Jerry and the monthly print patient newsletter are included.
Google advertising is a great way for chiropractors to reach new patients in their local area, but they can be complicated and expensive to run.
Our Google Ads approach is customized to each individual chiropractor based on their unique goals and budget. Our goal is to make managed Google advertising effective and affordable for our chiropractors.
If you are a chiropractor who is SERIOUS about Google Ads, let's get started today.